Lovely JW Phu Quoc did not disappoint. We loved the college themed resort and the creative genius of Bill Bensley. Titanium upgrade from basic room to high floor, oceanview room. Our NUA was denied and a disappointment, as we were hoping for a Turquoise Suite. The breakfast buffet is really one of the highlights and the best in Vietnam. It was included in our room rate. So many varied options and all the food was beautifully presented, using the highest quality ingredients and almost anything you could want. My boyfriend loved the Vietnamese Coconut coffee. The friendly service is what we really enjoyed and looked forward to each morning. The Khem beach is powdery white sand and JW is on the far right side of the beach. There is garbage that washes up, but they are out there everyday to clean it up. Nice beach lounges and gorgeous infinity pools. One night, there was a reception at the Department of Chemistry bar with the General Manager and many of the managers. Lively music, drinks and hors d'oeuvres. The bar has great live music each night. One of the resort activities was a tour of the hotel with all the background story about the design. The highlight was one of the meeting rooms was painted by Jackson Pollock. The spa has an Alice in Wonderland theme and looked very nice although we never had time to use it. There's a free shuttle bus that goes to Sunset Town Beach. There's a nice grocery store and Night Market. We also saw the show, Kiss of the Sea and loved it. Tickets were part of our room rate. I highly recommend. We enjoyed our relaxing 6 days, 5 nights at JW Phu Quoc and it is very affordable. We recommend this hotel for the beach, breakfast, service and friendly staff.